We’re about to enter our 14th year of publishing local news for communities between Manassas and Fredericksburg.
As an entrepreneurial journalist who built Potomac Local from the ground up into one of our region’s most trusted news and community information sources, I’ve never stopped thinking about how to help small businesses grow their businesses and improve our communities.
In 2024, we’re launching the region’s best advertising and marketing membership solution, with multiple features and expansive reach, at a great annual price you can’t get anywhere else.
We call it Local Spotlight, and it’s got some fantastic benefits.
On our website
- Local Spotlight members will have at least three responsive ads across our website, potomaclocalnews.com.
- The responsive ads feature a photo, a company logo, a tagline to describe the business, and a click-through link to your website.
Get Social
We’ll share Local Spotlight members’ messages on our Facebook or X (formerly Twitter).
Out front in our newsletterÂ
- We’ll publish your messages in our Publisher Newsletter, “The Publisher’s Post,” sent to 15,000+ local opt-in subscribers.
It’s about Trust
- We’re extending the trust Potomac Local has built with its readers and our 500 members, who have an annual paid membership, to access 100% of our content to our Local Spotlight members.
Local Spotlight is live now on potomaclocalnews.com in the center and sidebar of the homepage. See examples here (Local Spotlight positions outlined in red).
It’s a breeze to set up your Local Spotlight
Using content from your existing website or social media takes only a minute to create a Local Spotlight ad to be seen year-round by more than 1.5 million website visitors.
Local Spotlight Pricing
- $1,788 for 12 months
- Non-profit Ad Match Grant $894 for 12 months with matching give from non-profit.
- Reach 1.5 MILLION annual readers
- Reach 15,000+ email newsletter subscribers
- 18,000+ Facebook followers
- 6,000 X (formerly Twitter) followers
JOIN TODAY, and let’s get started on this exciting journey of business growth!
Recent Stories

Alt-rock legends Gin Blossoms are performing a FREE live show TONIGHT, Wednesday, June 11th at The Bullpen – and D.C., you’re invited.
Power to the Patients will be hosting Gin Blossoms for Special Performance at Congressional Baseball Game Pre-Party.
This unforgettable night under the summer sky features the band behind ‘90s classics like “Hey Jealousy,” “Found Out About You,” and “Follow You Down.” Expect a packed crowd, cold drinks, and killer energy.

Looking for art opportunities in the DMV? ArtsFairfax.org is your online destination to find and promote artist calls in and around Fairfax. Our Artist Calls directory is always free to use and highlights opportunities to audition, exhibit artwork, or secure commissions. Be sure to check out ArtsFairfax Artist Calls on an ongoing basis – new opportunities are added every week.
In addition to a dozen or so Artist Calls from throughout the region, ArtsFairfax is proud to host the following:
Fairfax250 RV Wrap
For illustrators, visual artists, and graphic designers, we are working with the Fairfax250 Commission to wrap a 37’-long RV that will travel to hundreds of events across Fairfax County. A signage company will handle the installation – all we need is the design. See your art on this rolling billboard all year long!
Your Weight Matters National Convention
Hosted by the Obesity Action Coalition (OAC) since 2012, this highly-anticipated gathering is the nation’s leading gathering focused on empowering individuals with science-based education, support and practical tools for managing weight and improving health.
This unique Convention truly has something
Van Metre 5K Run
Participate in the 33rd Annual Van Metre 5K Run—a race that goes further than 3.1 miles, where every stride you take supports Children’s National Hospital. The Van Metre 5K Run donates 100% of proceeds to Children’s National Hospital and has