Business

Prince William / Manassas Tourism Agency Launches New Website

MANASSAS, Va. — Prince William County hopes to lure more visitors to the region with a new website at its convention and visitor’s bureau, Discover Prince William and Manassas.

The site, discoverPWM.com, is billed as a one-stop destination for visiting the county and the historic city at its core, Manassas.

More in a press release:

The website boasts several brand new features including an online booking engine that allows visitors to make lodging arrangements directly through the website and avoid any additional fees. Other new features include an events calendar where people can sign up for event alerts and specific pages dedicated to group tours, reunions, weddings, sporting events and the press.

Through the website, visitors can download a copy of the newly released 2013-2014 Visitor Guide and also sign up for monthly e-newsletters that highlight events, unique travel itineraries and information about the area.

For the first time, all tourism partners in Prince William and Manassas will also be able to continuously contribute to the website content, ensuring visitors get the most up-to-date information on events, hotel accommodations and attractions.

Tourism is a booming industry.  In 2011, visitors to Prince William generated $487 million in revenue, up almost 10 percent from 2010. In Manassas and Manassas Park, visitors generated about $61 million, up 11 percent from 2010.

Tourists are also turning to the Internet more and more to book vacations, which is why it was essential to have a fresh, new and informative website, Maher said. According to a report published by Destination Marketing Association International, 83 percent of leisure travelers use the internet to plan their travel. 

Discover Prince William and Manassas was instrumental in planning and organizing the reenactment of the First Battle of Manassas for the Civil War’s 150th Anniversary in 2011. The agency said it will continue to maintain a separate site for all things Civil War through the end of its 150th commemoration in 2015.

Discover Prince William & Manassas will maintain its second website, ManassasBullRun.com, which is solely dedicated to the area’s rich Civil War history. The tourism agency will also continue to enhance and add new features to DiscoverPWM.com including videos and rotating stories.