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Restaurant promises ‘sweet’ burritos in Dale City

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Try some unconventional eats at Sweeto Burrito in Dale City.

From their luchador theme to their unconventional menu, Sweeto Burrito will be one of the coolest places to eat in Dale City at the Staples Mill Plaza at the intersection of Minnieville Road and Spriggs Road.

The burrito franchise got its start as a food truck in Idaho in 2011, by owner Jon Pierre Francia.

“It was really a blue collar story, where a guy went and borrowed money from his family to start a food truck, and the market came to him to start franchising,” said Virginia’s Sweeto Burrito franchise owner Mike Sarago.

Sarago first got involved with the company after seeing them on the Travel Channel program ‘Food Paradise’. Shortly after the program aired, Sarago flew out to Arizona to meet with Francia.

“I went out with the intention of buying a two or three franchise unit package, and by the end of the weekend, I had bought the rights for the state of Virginia,” said Sarago.

There are currently plans to open 25 Sweeto Burrito locations in Virginia in the next 10 years. The first location will be opening on August 17.

While the Sweeto Burrito will offer traditional TexMex style burritos, they also have plenty of unconventional fare on their menu.

“The food is very unconventional, but it has a complex flavor profile that you wouldn’t expect to click in the way that it does. You’re combining things into these TexMex burritos and it really creates these new and original things, with all these flavors that just clash together in a very positive way,” said Sweeto Burrito manager Max Haddad.

Haddad mentioned two burritos in particular – the ‘Buff Chick’ and the ‘White Chick’.

The ‘Buff Chick’ includes Buffalo wings, tater tots, cilantro ranch dressing and cheese. The ‘White Chick’ has grilled chicken, black beans, pepperjack cheese, sour cream, rice and cilantro ranch dressing, said Haddad.

According to Haddad, they also offer breakfast burritos, including the ‘Rise and Shiner’ – with steak and eggs, cheese, tater tots, cilantro ranch dressing and sriracha sauce.

Once the location is open, Sarago plans to work with community groups to host fundraisers.

“We want to do a partnership in the community, and do fundraising, and donate to the schools. That’s something I’d like to be involved in,” said Sarago.

The restaurant will have its grand opening ceremony on August 22.

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